Content is King, Distribution is Queen
Buzzfeed is known for it's affinity towards cat memes, "best of" lists, 90s references—and breaking news. If that eclectic list isn't a testament to understanding your customer, we're not sure what is. After all, we all enjoy sharing animal pictures, nostalgic memories and current events. Here, Buzzfeed VP of Strategy Jonathan Perelman explains that though content might be king, distribution is queen—and she wears the pants.